The 62-year-old worked with a prominent youth team in the city in the 1970s and 1980s, before assisting at the Premier League club in the 1990s.
He used his power over impressionable and ambitious boys, one as young as 11, to sexually abuse them and keep them silent.
The 62-year-old had already been jailed for six years in 2002 for 12 indecent assaults on young players. Ormond was convicted of 35 indecent assaults on Tuesday and one count of indecency.
He was cleared of a single charge relating to an older Newcastle footballer.
Detective Superintendent Mick Paterson said Ormond was brought to justice as a result of the sexual abuse in football scandal that hit the headlines two years ago, and the bravery of victims.
He said:
"George Ormond was a prominent football coach between 1975 and 1999 and he used that position to act as a predatory paedophile to abuse young men."
Ormond was convicted on Tuesday of 35 indecent assaults and one count of indecency.
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